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  1. #11
    Quote Originally Posted by iceberg View Post
    i will agree that's very much googles model. it's also failing. their own google+ is a ghost town.

    facebook however - it's just myspace all over again but not even as good as myspace once was. if these services are so good for companies, then GM wouldn't be cancelling all their facebook ads just before the big IPO. they've found they get nothing out of social networking "advertising". when was the last time you noticed an ad much less clicked it on facebook?
    GM also decided not to run any Super Bowl ads this year but that doesn't mean those high profile slots are ineffective.

  2. #12
    renegade
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    Quote Originally Posted by erdawiro View Post
    GM also decided not to run any Super Bowl ads this year but that doesn't mean those high profile slots are ineffective.
    yea, their IPO screams cash cow.

    someone did a study on facebook views and click thrus and out out 10080 views, know how many clicks he got?

    8.

    i'd call that pretty ineffective. death of social networking up on the main site.

    http://www.renegaderadio.net/radio/i...ial-networking
    iceberg
    president obama: "The Internet didn't get invented on its own. Government research created the Internet so that all the companies could make money off the Internet."
    iceberg: no your honor, it wasn't hard at all to tell when the drugs kicked in....

  3. #13
    Quote Originally Posted by VTA View Post
    You might say that for Google, with it's search engine, mobile phone interface and advertising, but Facebook isn't more than a pumped up chat and over-hyped at that.
    It's a novelty that I guess will pass after people get sick of posting witticisms and whatever. It'll only sustain itself it broadens it's offerings in other illusory ways like Google.
    People kid themselves about what they need, which is why they spend hundreds on plastic garbage devices and end up doing not much better than paying angry birds on it.
    If Facebook were going to pass as a temporary fad then we'd already be seeing signs of that. Instead it just keeps getting larg and larger. Facebook doesn't necessarily have to broaden its product base in order to continue to grow, it just needs to continue to refine the social-media experience. Does that mean they won't begin to broaden their horizons? No but they heart of the company is the actual website. Moving forward, what you'll see is deeper integration between individual users and companies through direct contact, incentivized sharing and targeted marketing. A small example of this is how Quiznos recently began a promotion where if you "Like" the company page, you receive a coupon for a free sandwich. Essentially, Quiznos is placing a value on a "Like" at $3 - or whatever it costs them to make one sandwich. The next logical step is for companies to provide free products to individuals who post pictures with their products. You post a picture of yourself gulping down a Mountain Dew and you receive a free in-game upgrade in the newest Call of Duty game. You become the advertisement.

    There is incredible potential in social networking and Facebook is sitting at the center of that universe. Maybe they'll come out with a phone or something but the companies primary value will be improving the way companies interact with consumers. Right now, Google still does a better job of generating sales but Facebook offers a platform that provides greater possibilities (that's why Google has tried over and over to compete in different realms of social networking).

    Also, people have always bought things they didn't need. In a sense, there's not much difference between the colorful silk stockings in the 1600s and the smart phones of the present.

  4. #14
    Quote Originally Posted by iceberg View Post
    yea, their IPO screams cash cow.

    someone did a study on facebook views and click thrus and out out 10080 views, know how many clicks he got?

    8.

    i'd call that pretty ineffective. death of social networking up on the main site.

    http://www.renegaderadio.net/radio/i...ial-networking
    The problem is that not all companies are approaching social advertising in the right way. Many of them, like GM are trying to simply migrate print ads and banner ads onto Facebook. That's short sighted and it's ineffective. There's a reason why GM has 400,000 "Likes" and Ford has 1.5M "Likes" despite the fact that GM sold 400,000 more cars last year.

  5. #15
    Quote Originally Posted by erdawiro View Post
    If Facebook were going to pass as a temporary fad then we'd already be seeing signs of that. Instead it just keeps getting larg and larger. Facebook doesn't necessarily have to broaden its product base in order to continue to grow, it just needs to continue to refine the social-media experience. Does that mean they won't begin to broaden their horizons? No but they heart of the company is the actual website. Moving forward, what you'll see is deeper integration between individual users and companies through direct contact, incentivized sharing and targeted marketing. A small example of this is how Quiznos recently began a promotion where if you "Like" the company page, you receive a coupon for a free sandwich. Essentially, Quiznos is placing a value on a "Like" at $3 - or whatever it costs them to make one sandwich. The next logical step is for companies to provide free products to individuals who post pictures with their products. You post a picture of yourself gulping down a Mountain Dew and you receive a free in-game upgrade in the newest Call of Duty game. You become the advertisement.

    There is incredible potential in social networking and Facebook is sitting at the center of that universe. Maybe they'll come out with a phone or something but the companies primary value will be improving the way companies interact with consumers. Right now, Google still does a better job of generating sales but Facebook offers a platform that provides greater possibilities (that's why Google has tried over and over to compete in different realms of social networking).

    Also, people have always bought things they didn't need. In a sense, there's not much difference between the colorful silk stockings in the 1600s and the smart phones of the present.
    Those are good points, especially the marketing tie-ins of companies, that I hadn't thought of. Though luxury purchases and what is essentially a non-tangible product aren't really the same. You don't need a lot of things, but a physical object or article of clothing seems to be more tangible than a 'service' or whatever Facebook really is considered. The value of something is still how it feels in your hands. [i]Still[/]. People are crazy and already buying into ideas, so who knows how far they will go...?

  6. #16
    renegade
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    and on the 2nd day of trading facebook falls 11% in value.
    iceberg
    president obama: "The Internet didn't get invented on its own. Government research created the Internet so that all the companies could make money off the Internet."
    iceberg: no your honor, it wasn't hard at all to tell when the drugs kicked in....

  7. #17
    Quote Originally Posted by iceberg View Post
    and on the 2nd day of trading facebook falls 11% in value.
    That's really more on the underwriters than anything else, though.

  8. #18
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    Quote Originally Posted by erdawiro View Post
    That's really more on the underwriters than anything else, though.
    typical....might as well blame Bush also.

    You never disappoint erd.
    When plunder becomes a way of life for a group of men living together in society, they create for themselves in the course of time a legal system that authorizes it and a moral code that glorifies it. --Frederic Bastiat

  9. #19
    Quote Originally Posted by JBond View Post
    typical....might as well blame Bush also.

    You never disappoint erd.
    ?

    The sock was overvalued, the underwriters never should have approved, let alone pushed for, an increase in the price. How is that even a controversial thing to say?

  10. #20
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    always an excuse. someone else's fault. standard leftist response. i never said your comment was controversial. facebook is a fade, kinda like Obama. soon it will be gone, just like every other fad. I just hope the stupid unions did not buy in. then they will require yet another bailout by the few, the proud, the taxpayers.
    When plunder becomes a way of life for a group of men living together in society, they create for themselves in the course of time a legal system that authorizes it and a moral code that glorifies it. --Frederic Bastiat

 

 

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